McDonald's covid-inspired logo under fire. Ana Kasparian and Cenk Uygur, hosts of The Young Turks, break it down. https://tyt.com/go
Read more here: https://www.creativebloq.com/news/mcdonalds-logo-backlash
"Brands are continuing to respond to the spread of coronavirus, with many using their platform to highlight the importance of social distancing. Last week, McDonald's shared a minimalist ad in which its two famous golden arches became separated – and the internet was not impressed.
The ad, created by agency DPZ&T, appeared across all of McDonald's Brazil's social media accounts to convey the idea that we are "separated for a moment so that we can always be together". However, after a fierce backlash, the altered logo and accompanying social media posts have already been deleted. It's safe to say this attempt won't be gracing our best logos list."*