How much can Instagram influencers really make?

The Instagram influencer as a species is easy to spot.

Defined by their large social media followings, content from this class of marketers is typically awash with the flossy trappings of young money: trendy designer outfits modeled in exotic locations; marble countertops under carefully crafted flat-lays of pricey beauty products. Even the Instagram mavens with a grittier, every-girl style, all Polaroid grunginess, are dotted with on-brand T-shirts perfectly half-tucked into the hot jeans du jour.

It’s enough to make even the most over-stimulated perusers pause and say, "How much are they making off this, exactly?"

The answer, if they play the game correctly, is a lot.

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Fox News 21 Aug 2019 05:03 CEST

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